- Module 1: Welcome to the Digital Adoption Certification Course
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Introduction to the Digital Adoption Certification Course (7:40)
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Download your exam study guide
- Module 2: The role of digital adoption in digital transformation
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Introduction to the role of digital adoption in digital transformation (1:05)
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The relationship between digital adoption and digital transformation (4:57)
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Why does digital adoption matter? (4:50)
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The consequences of poor software adoption (3:52)
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Module 2 summary: Key takeaways (1:56)
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Quiz yourself
- Module 3: Internal product management: Building products and processes for internal users
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Introduction to building products and processes for internal users (1:00)
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Internal product management basics (4:26)
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The (internal) product management life cycle (3:03)
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How to be a data-driven internal product manager (5:50)
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The importance of employee feedback (3:40)
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Case study: Optimizing internal products at JLL (3:22)
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Module 3 summary: Key takeaways (2:30)
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Quiz yourself
- Module 4: Understanding and changing how employees use internal tools
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Introduction to understanding and changing how employees use internal tools (0:52)
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Three pillars of optimizing internal software usage (6:00)
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Analytics: Understanding how work happens (6:32)
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In-app communication: Guiding employees to the right behaviors (5:02)
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Case study: Guiding employees to success at Essity (2:07)
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Module 4 summary: Key takeaways (1:46)
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Quiz yourself
- Module 5: Getting the most out of your software investments
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Introduction to getting the most out of your software investments (1:00)
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Forming the right business software strategy (3:50)
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IT portfolio management 101 (4:16)
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The power of process optimization (3:51)
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How to build effective onboarding experiences (3:47)
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Module 5 summary: Key takeaways (2:24)
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Quiz yourself
- Module 6: How to implement and measure a digital adoption strategy for your organization
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Introduction to how to implement and measure a digital adoption strategy for your organization (0:51)
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Getting started with digital adoption (3:50)
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Overcoming common digital adoption challenges (3:07)
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Measuring your digital adoption efforts (8:10)
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Module 6 summary: Key takeaways (2:06)
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Quiz yourself
- Module 7: Digital Adoption Certification Course next steps
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Digital Adoption Certification Course next steps (0:43)
- Course Exam
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Digital Adoption Certification Exam
Digital Adoption Certification Course
Complete the course to demonstrate your knowledge and skills in digital adoption. The course is usually $149, but we’re offering it for free for everyone.
About this course
The Digital Adoption Certification Course breaks down what it means to build optimal digital experiences for internal audiences and users in service of achieving key business outcomes. Whether you are a product manager for an internal homegrown application or are in charge of your organization’s software portfolio as a whole, this course will provide strategies and best practices for increasing software and workflow adoption, removing business process friction, and improving employee productivity—so that you can reach business goals faster and more effectively.
Who should take this course?
The Digital Adoption Certification Course is for anyone who is responsible for building or managing digital software applications, experiences, and/or processes for internal teams or employees, managing their organization’s software portfolio, or increasing business efficiency with software. This includes those within technology leadership, IT, digital transformation, business operations, HR, and internal product management.
This course covers:
- How digital adoption fits into larger digital transformation initiatives
- Why more effective software usage drives larger business impact
- How to analyze and optimize how employees get work done
- Best practices for building and managing internal applications
What to expect:
- Curriculum developed by digital adoption, transformation, and product leaders
- Instructor-led videos that you can view at your own pace
- Real-world examples that demonstrate course material in action
- Optional exam to check your knowledge and earn a badge
Course materials:
- Exam study guide
Time commitment: 2 hours